Management Today review of Big Pharma
Dr Richard Horton, editor of the Lancet, describes Big Pharma as a 'must-read' in the Febuary 2006 issue of Management Today.This urgent exposure reveals a pharmaceutical industry suffering a catastrophic collapse in its reputation. Can it heal itself?
"The pharmaceutical industry displays the best and worst traits of modern western democratic societies. There is no other entity today that takes the arcane products of scientific research and translates their remote prospects into the magic of medicine. The astonishing alchemy of this process is the apotheosis of capitalism.
"The ambition and achievement that market states encourage in the service of human illness are some of the most remarkable attributes of our species ever recorded. And yet the mendacious excesses that drug companies indulge in at moments of weakness and crisis also point to some of the most venal and debauched aspects of human life.
"The industry manufactures diseases as well as drugs. It loads the dice of research before that research has even begun. It creates incentives to cheat. It manipulates science to serve marketing, not medicine. It conceals bad news. It is willing to tolerate epidemics of harm caused by its products in order to protect profits. It brutalises compassion, turning disease into simply one more commodity to be traded and exploited. ..
"In Big Pharma, Jacky Law, a specialist journalist, ably traces the origins and recent history of these extreme boundaries. She recognises and pays tribute to the real successes that industry has delivered.
"This book is a must-read. Law has drawn on a remarkable range of sources to produce an urgent analysis of one of the most powerful but little-understood industries. Her arguments are compelling and her conclusions disturbing.
http://www.mtmagazine.co.uk/public/news/index.cfm?fuseaction=fulldetails&newsUID=8f34b560-4629-4cbc-adef-2be609248b27

